From NYC with Love: Highlights from Our Most Exciting Popup Yet

Reflecting on Our NYC Popup: A Huge Success and So Much Fun!

Our New York City popup was an absolute blast, and I can honestly say it might have been our best one yet! From the moment we set up, the space was filled with vibrant energy, thanks to the beautiful fresh flowers, delicious coffee, and, of course, our newest collection of products.

One of the highlights of the event was the soft launch of a few of our soon-to-be favorite winter styles. It was exciting to share these fresh designs with everyone and see how they resonated with our amazing customers.

But beyond the products, what really made the popup special was the chance to connect. We had the pleasure of meeting so many familiar faces—friends of the brand who have supported us from the start—and so many new ones as well. There was a real sense of community, and I can already feel that collaborations and exciting opportunities are on the horizon from the connections made during the event.

This popup was also particularly close to my heart because we partnered with SCAD, my alma mater and my absolute favorite design school in the world. It was so wonderful to showcase the work of talented SCAD alumni, as well as connect with old friends and other creatives. Being able to celebrate our shared experiences and talents in such a vibrant city felt truly special.

As we reflect on how amazing this event was, we’re already looking ahead to what’s next. There’s so much momentum from this popup, and we can’t wait to keep the energy flowing into the rest of this year. Stay tuned for more collaborations, new releases, and, of course, another popup or two!